Fashion

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Haydenshapes opens a surf shop like no other

Should surfboards be treated like high fashion items? Why not? Australian surfboard company Haydenshapes has opened its flagship store in Sydney. And it’s shockingly impressive. Surfboards. Where are they now? Where will they be in the future? Hayden Cox is redefining the way we enjoy the surf shop experience. To get things started, he replaced the classic colored environment by a black-and-white conceptual look.

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